Business for Good:The Power to Create Change

Rui (Juliet) Zhu and Xin Li
Additional contact information
Rui (Juliet) Zhu: Cheung Kong Graduate School of Business, China
Xin Li: Cheung Kong Graduate School of Business, China

in World Scientific Books from World Scientific Publishing Co. Pte. Ltd.

Abstract: Business for Good

Keywords: Business for Good; ESG; Corporate Social Responsibility; Sustainable Business; Social Value Creation; Corporate Governance; Impact Investing; Stakeholder Capitalism; Purpose-driven Business; Triple Bottom Line; Shared Value; Conscious Capitalism; Environmental Sustainability; Social Entrepreneurship; Business Ethics; Sustainable Development Goals; SDG; Corporate Sustainability; Green Business; Social Impact; Behavioral Economics; Incentive Design; Business Strategy; Innovation Management; Organizational Change; Chinese Business; Asian Business Models; Emerging Markets; Circular Economy; Corporate Purpose; Stakeholder Management; Business Model Innovation; Social Innovation; Environmental Management; Climate Action; Carbon Neutrality; Waste Reduction; Resource Efficiency; Inclusive Business; Accessibility; Social Inclusion; Disability Employment; Employee Empowerment; Corporate Culture; Organizational Behavior; Business Leadership; Responsible Business; Ethical Business Practices; Transparency; Accountability; ESG Disclosure; Sustainability Reporting; Impact Measurement; Social Return on Investment; SROI; Business Case Studies; China Case Studies; Patagonia; Haidilao; LEGO; Management Education; Business School; CKGSB; Executive Education; Strategic Management; Business Development; Value Creation; Long-term Value; Competitive Advantage; Market Innovation; Consumer Behavior; Brand Purpose; Corporate Reputation; Stakeholder Engagement; Community Development; Social Enterprise; B Corporation; Benefit Corporation; Impact Business; Regenerative Business; Systems Thinking; Behavioral Psychology; Nudge Theory; Incentive Compatibility; Game Theory; Business Transformation; Change Management; Organizational Development; Strategic Planning; Business Ethics Framework; Governance Structure; Board Effectiveness; Risk Management; Sustainable Finance; Green Investment; Impact Economy; Future of Business; New Capitalism; Business Innovation; Sustainable Growth (search for similar items in EconPapers)
JEL-codes: D64 M14 O35 O44 Q56 (search for similar items in EconPapers)
Date: 2026
ISBN: 9789819831982
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Chapters in this book:

Ch 1 What is Business for Good? , pp 1-28

Rui (Juliet) Zhu and Xin Li

Ch 2 How to Approach Doing Business for Good? , pp 29-61

Rui (Juliet) Zhu and Xin Li

Ch 3 The Case for Business for Good: Environment , pp 63-103

Rui (Juliet) Zhu and Xin Li

Ch 4 The Case for Business for Good: Social , pp 105-143

Rui (Juliet) Zhu and Xin Li

Ch 5 The Case for Business for Good: Corporate Governance , pp 145-169

Rui (Juliet) Zhu and Xin Li

Ch 6 Final Thoughts , pp 171-175

Rui (Juliet) Zhu and Xin Li

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