Scaling with Multiple Products
Uday Phadke and
Shailendra Vyakarnam
Chapter 17 in The Scale-up Manual:Handbook for Innovators, Entrepreneurs, Teams and Firms, 2018, pp 277-289 from World Scientific Publishing Co. Pte. Ltd.
Abstract:
The following sections are included:Multiple Products Targeted at the Same Customers in the Same Market SpaceMultiple Products Targeted at Different Customers in the Same Market SpaceMultiple Products Targeted at Different Customers in Different Market Spaces
Keywords: Scale-up; Commercialisation; Innovation; Meso-economic Vectors; The Triple Chasm Model; Science and Technology; Sustainable Development; Unified Approach; Research and Development (search for similar items in EconPapers)
JEL-codes: L26 M21 O31 O32 (search for similar items in EconPapers)
Date: 2018
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