Creating Cash with Optimal Pricing Decisions
Harlan Platt
Additional contact information
Harlan Platt: Northeastern University, USA
Chapter 9 in Lead with Cash:Cash Flow for Corporate Renewal, 2010, pp 76-86 from World Scientific Publishing Co. Pte. Ltd.
Abstract:
AbstractThe following sections are included:The Number of Competitors in the MarketThe Price Level of Competing GoodsThe Frequency with Which the Product Is RepurchasedThe Perceived Quality of Your Product Relative to Your CompetitorsThe Importance of the Purchase in the Consumer's Total SpendingProduct Tie-ins That Create Selling OpportunitiesPricing StrategiesUsing Pricing to Create Cash FlowConsider What the Consumer Is Willing to PayUnderstand the Value of Your ProductConsider the Product Life CycleUtilize Segment PricingDo Not Change Prices Too Often
Keywords: Cash Flow; Corporate Renewal; Corporate Decisions (search for similar items in EconPapers)
Date: 2010
References: Add references at CitEc
Citations:
Downloads: (external link)
https://www.worldscientific.com/doi/pdf/10.1142/9781848163768_0009 (application/pdf)
https://www.worldscientific.com/doi/abs/10.1142/9781848163768_0009 (text/html)
Ebook Access is available upon purchase.
Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
HTML/Text
Persistent link: https://EconPapers.repec.org/RePEc:wsi:wschap:9781848163768_0009
Ordering information: This item can be ordered from
Access Statistics for this chapter
More chapters in World Scientific Book Chapters from World Scientific Publishing Co. Pte. Ltd.
Bibliographic data for series maintained by Tai Tone Lim ().