Learning from Experiments Involving Users in Service Innovation

Peter R. Magnusson
Additional contact information
Peter R. Magnusson: Service Research Center, Karlstad University, Sweden

Chapter 8 in Involving Customers in New Service Development, 2006, pp 143-158 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe following sections are included:IntroductionScopeMethod — Knowledge through ExperimentsResults — The Contribution Made by User InvolvementOptimizing User InvolvementPioneering vs. Guided UsersManaging User Involvement — Some AdviceReferences

Keywords: Customer Involvement; User Involvement; Service Development; Product Development; Innovation; Understanding Customers (search for similar items in EconPapers)
Date: 2006
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.worldscientific.com/doi/pdf/10.1142/9781860948893_0008 (application/pdf)
https://www.worldscientific.com/doi/abs/10.1142/9781860948893_0008 (text/html)
Ebook Access is available upon purchase.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:wsi:wschap:9781860948893_0008

Ordering information: This item can be ordered from

Access Statistics for this chapter

More chapters in World Scientific Book Chapters from World Scientific Publishing Co. Pte. Ltd.
Bibliographic data for series maintained by Tai Tone Lim ().