A 25-Step Approach on How to Crack the Chinese E-commerce Market

Austin Groves and Paul Schulte

Chapter 11 in The Race for 5G Supremacy:Why China Is Surging, Where Millennials Struggle, & How America Can Prevail, 2020, pp 183-197 from World Scientific Publishing Co. Pte. Ltd.

Abstract: The following sections are included:ABC’s of Breaking into the Chinese E-commerce BusinessThe 25-Step Process to Enter the Chinese E-commerce Market

Keywords: AI; 5G; Alibaba; Ecommerce; China; Trade War; Smart Cities; Millennials; Mental Health (search for similar items in EconPapers)
JEL-codes: F02 L26 O14 O30 (search for similar items in EconPapers)
Date: 2020
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