How to Advance R&D, New Product Development, and New Business Development: Requirements That Should Be Taken into Consideration Towards These Ends

Akira Ishikawa

Chapter 5 in Creative Marketing for New Product and New Business Development, 2008, pp 127-151 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe following sections are included:Considerations for Acquiring and Selecting Data from Sources of InformationPublished and unpublished informationDifficulties of acquiring data from sources of informationFour basic considerations for selecting information sourcesThe Relevance between Information Sources and Basic ResearchThe significan ce of the gene (technical features) mapCase examplesRelevance between Sources of Information and Applied ResearchMatching needs with seeds (synchronization)Thesaurization of keywordsTechnical relation analysisEffective R&D and Personnel Training ManagementEffective criteria for evaluating R&D projectsEffective evaluation organizations for projectsPersonnel training managementReferences

Keywords: New Product Development; New Business Development; Creative Marketing; Information Exploration; Information Retrieval; Information Search; Development Information (search for similar items in EconPapers)
JEL-codes: M31 (search for similar items in EconPapers)
Date: 2008
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