DESIGN — VISION AND VISUALIZING
James Utterback,
Bengt-Arne Vedin,
Eduardo Alvarez,
Sten Ekman,
Susan Walsh Sanderson,
Bruce Tether and
Roberto Verganti
Additional contact information
James Utterback: MIT, USA
Bengt-Arne Vedin: Mälardalen University, Sweden
Eduardo Alvarez: VIGIX, Inc., USA
Sten Ekman: Mälardalen University, Sweden
Susan Walsh Sanderson: Rensselaer Polytechnic Institute, USA
Bruce Tether: University of Manchester, UK
Roberto Verganti: Politecnico di Milano, Italy
Chapter 8 in Design-Inspired Innovation, 2006, pp 209-228 from World Scientific Publishing Co. Pte. Ltd.
Abstract:
AbstractThe following sections are included:Why design now?Visual versus verbalNumbers versus storiesCommunicating through sketchingProvocationVisualizationPlaying with real objects and analogsDeep simplicity?Endnotes
Keywords: Design; Innovation; Aesthetics; Visualization; New Products; Product Development (search for similar items in EconPapers)
Date: 2006
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