Evaluating the Use of TCM Through the Theory of Planned Behavior: A Consumer Survey Analysis

Olena Liakh

Chapter 12 in Healthcare Policies and Systems in Europe and China:Comparisons and Synergies, 2018, pp 215-235 from World Scientific Publishing Co. Pte. Ltd.

Abstract: The following sections are included:INTRODUCTIONTHEORY OF PLANNED BEHAVIOR: AN OVERVIEWEVALUATING THE BEHAVIOR OF EUROPEAN CONSUMERS TOWARD TCMDISCUSSIONBIBLIOGRAPHY

Keywords: Healthcare Industry; China; Traditional Chinese Medicine; Business; Law (search for similar items in EconPapers)
JEL-codes: I11 (search for similar items in EconPapers)
Date: 2018
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