INNOVATION AND ENTERPRISE SUSTAINABILITY

Gary Oster
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Gary Oster: Regent University, School of Global Leadership and Entrepreneurship 1333 Regent University Drive, Suite 102 Virginia Beach, VA 23464-4236, USA

Chapter 12 in Sustainable Economy:Corporate, Social and Environmental Responsibility, 2010, pp 333-351 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe following sections are included:IntroductionInnovation Based on Fresh IdeasThe Source of Innovative IdeasConstraints to Workplace InnovationEncouraging Successful Corporate InnovationDevelop appropriate innovation metricsEncourage experimentation and small failuresExpand institutional learningEmbrace productive frictionDisplay leadership courageConcluding ThoughtsReferences

Keywords: Corporate Social Responsibility; Greed; Residual; Family Business; University Level Education; Entrepreneurship; Innovation; Creativity; Health Care (search for similar items in EconPapers)
Date: 2010
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