Virtual Teams: Using Communications Technology to Manage Geographically Dispersed Development Groups

Dorothy A. Leonard, Paul Brands, Amy Edmondson, Justine Fenwick, S. P. Bradley and R. L. Nolan
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Dorothy A. Leonard: Harvard Business School, USA

Chapter 14 in Managing Knowledge Assets, Creativity and Innovation, 2011, pp 325-340 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractBUSINESSES HAVE BEEN PRODUCING and marketing new goods and services around the world for centuries. Within the last couple of decades, however, globalization has entered a new phase. Competitive pressures to deliver highly customized products and services to customers' doorsteps—and sometimes within their facilities—have stimulated the need to coordinate development activities across geographic boundaries. Moreover, the market for talent is increasingly global. Fortunately, communication technologies have matured into a strong, diversified, and reasonably reliable network, connecting distant nodes and enabling a degree of long-distance coordination and innovation that was once inconceivable.

Keywords: Innovation; Creativity; Knowledge; New Product Development; Implementation; Managing Knowledge; Intrapreneurship (search for similar items in EconPapers)
Date: 2011
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