THE NATURE AND DEVELOPMENT OF VISITOR ATTRACTIONS

Stephen Wanhill
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Stephen Wanhill: The University of Limerick, Ireland

Chapter 12 in Handbook of Tourism Economics:Analysis, New Applications and Case Studies, 2013, pp 259-279 from World Scientific Publishing Co. Pte. Ltd.

Abstract: AbstractThe variety of visitor attractions is large and there are endless variations in terms of the product concept. However, the latter is inextricably bound up with the assessment of market potential and vice-versa. Thus, while there is a clear demand for entertainment attractions, success is related to the creativity of the design and its appeal, namely the ‘imagescape’. Location is also linked to market assessment and the imagescape; heritage attractions may have little choice as to their location, whereas created entertainments have the possibility of locating where they can maximise visitor potential. The pattern of ownership has a major influence on the market structure and pricing. That said successful attraction development is about the creation of imagescapes that have strong associations for visitors, conform to taste and fashion, and are flexible enough to encourage repeat visits.

Keywords: Accommodation and Tourism; China; Congestion and Tourism; Cost-Benefit Analysis of Tourism; Cruise Ship Tourism; Cultural and Heritage-Based Tourism; Demand for Touring; Economic Development and Tourism; Economic Impact Analysis of Tourism; Ecotourism; Educational Tourism; Environmental Conservation and Tourism; Ergodic Events and Tourism; Gambling and Tourism; Health and Tourism; India; Information Technology and Tourism; Infrastructure and Tourism; Inter-Industry Analysis of Tourism; International Tourism; Medical Tourism; National Parks and Tourism; Nature-Based Tourism; Pollution and Tourism; Protected Areas and Tourism; Public Finance and Tourism; Religious Tourism; Special Events and Tourism; Sustainable Tourism; Terrorism and Tourism; The Environment and Tourism; Theme Parks; Tourism; Tourism Economics; Tourism Industry; Tourism Satellite Accounts; Transport and Tourism; Travel; Travel Insurance; Vietnam (search for similar items in EconPapers)
Date: 2013
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