Hollywood in India: Protecting Intellectual Property (B)

Lakshmi Iyer and Namrata Arora

Chapter 9 in Institutions, Institutional Change and Economic Performance in Emerging Markets, 2016, pp 215-220 from World Scientific Publishing Co. Pte. Ltd.

Abstract: “It's going to be released in a way no Hindi film has been released internationally before …” remarked Shah Rukh Khan, one of the Indian cinema's most popular stars, as he described the upcoming release of his film, My Name is Khan. After assessing the costs and benefits of adopting stringent anti-piracy measures, Vijay Singh, CEO of Fox Star Studios, had taken considerable steps to protect My Name is Khan from the dangers of piracy.

Keywords: Emerging Markets; Economic Institutions; Property Rights; Economic Policy; Political Institutions; Political Economy; Economic Growth; Case Studies (search for similar items in EconPapers)
Date: 2016
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