Abstract:
Key points — 1. Innovation vs invention vs creativity — definition and motivation; 2. Innovation — strategy vs culture vs structure; 3. Myths and impediments to innovation; 4. Where — center of gravity 4 innovation: product vs ecosystem/ network; 5. Research for innovation; 6. Types of innovation — revolutions vs evolution; 7. Types of innovators — conceptual vs experimental; 8. Competitive innovation and innovation distribution; 9. Innovation — an investment perspective