How much wine is really produced and consumed in China, Hong Kong and Japan?

Kym Anderson and Kimie Harada ()
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Kimie Harada: Faculty of Commerce, Chuo University, Japan

No 2017-05, Wine Economics Research Centre Working Papers from University of Adelaide, Wine Economics Research Centre

Abstract: Statistics on the wine market in countries where it is not traditionally produced or consumed are estimates using simple methods. In northeast Asia those statistics are exaggerated for a combination of several reasons. One is a labelling issue: imported bulk wine is able to be added to domestically produced wine without the front label having to declare the bottle may contain foreign product. Similar freedom applies to wine made from imported grape juice concentrate. A second (particularly in China) is a double-counting issue: domestic wine produced in one region of the country may be blended with wine produced in and packaged for final sale from another region, with both regions claiming it as their contribution to national wine output. A third possibility is a smuggling issue: some wine imports are unrecorded. These possibilities of the wine market being exaggerated are significant for firms seeking to sell in such countries, especially in the fast-growing ones of northeast Asia. This paper shows the extent to which estimates for the region could change for such indicators as per capita wine consumption, wine self-sufficiency and the region's share of global wine consumption, when alternative assumptions are made in response to these issues.

Keywords: Apparent wine consumption; blending imported bulk wine and local wine; wine from imported grape juice concentrate; wine smuggling (search for similar items in EconPapers)
JEL-codes: F14 L66 Q13 Y10 (search for similar items in EconPapers)
Pages: 26 pages
Date: 2018-03
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (6)

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Related works:
Chapter: How Much Wine Is Really Produced and Consumed in China, Hong Kong, and Japan? (2019)
Journal Article: How Much Wine Is Really Produced and Consumed in China, Hong Kong, and Japan? (2018)
Working Paper: How much wine is really produced and consumed in China, Hong Kong and Japan? (2018)
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Persistent link: https://EconPapers.repec.org/RePEc:adl:winewp:2017-05

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