THE DEMAND FOR NUTRITIONALLY-ENHANCED VARIETIES AND IMPLICATIONS FOR FOOD PRODUCT COMPETITION: THE CASE OF ORANGE JUICE
James S. Eales and
James K. Binkley
No 21802, 2000 Annual meeting, July 30-August 2, Tampa, FL from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)
This study focused on consumer demand for orange juice, for both frozen concentrate and refrigerated, by major brands and nutritional enhancement. Demand for calcium-enhanced orange juice and standard orange juice were compared. Estimation involved system of demand equations and included the role of demographics.
Keywords: Demand and Price Analysis; Food Consumption/Nutrition/Food Safety (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea00:21802
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