Surveying the Feasibility of a Voluntary Beef Checkoff
Bailey Norwood (),
Chanjin Chung () and
No 20385, 2004 Annual meeting, August 1-4, Denver, CO from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)
With the possible elimination of the mandatory beef checkoff, some state are considering a voluntary beef checkoff. This study conducts a choice experiment to estimate the feasibility of a state and nationwide voluntary checkoff. Results indicate that a lower fee and a greater focus on advertising may produce a feasible voluntary checkoff.
Keywords: Marketing (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea04:20385
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