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Using Nielsen Homescan Data and Complex Design Techniques to Analyze Convenience Food Expenditures

James Michael Harris

No 19344, 2005 Annual meeting, July 24-27, Providence, RI from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)

Abstract: This paper looks at the A.C. Nielsen Homescan panel data, the sampling procedure, some of the issues associated with its use, and presents an expenditure analysis of ready foods based on the panel data. Complex survey design techniques are used to produce population estimates and statistics since complex designs can create potential problems for ordinary estimation techniques.

Keywords: Research; Methods/Statistical; Methods (search for similar items in EconPapers)
Pages: 28
Date: 2005
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Citations: View citations in EconPapers (5)

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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea05:19344

DOI: 10.22004/ag.econ.19344

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