Zero inflated ordered probit approach to modeling mushroom consumption in the US

Yuan Jiang, Hyeyoung Kim, Lisa House and Susan S. Percival

No 236007, 2016 Annual Meeting, July 31-August 2, Boston, Massachusetts from Agricultural and Applied Economics Association

Abstract: This paper investigates the determinants of the probability of consumption and consumption frequency of fresh and processed mushroom in the U.S by applying the zero-inflated ordered probit model (ZIOP). The ZIOP model allows us to account for the excessive zero observations in the survey data and differentiate between the genuine “non-consumers” and “potential-consumers”, who did not consume at current period but would become a consumer if the circumstances were different. The results indicate that the decision to participation to consume or not and the decision on how much to consume are driven by different factors.

Keywords: Agribusiness; Consumer/Household Economics; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Marketing (search for similar items in EconPapers)
Pages: 30
Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea16:236007

DOI: 10.22004/ag.econ.236007

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