RETAIL SALES RETENTION AND MIGRATION IN RURAL COUNTIES IN THE NORTH CENTRAL REGION

Marvin Julius

No 284114, 1975 Annual Meeting, August 10-13, Columbus, Ohio from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)

Abstract: The retail related diversity is the major concern of this paper. Many extension-oriented contacts indicate that both consumers and retailers in rural towns and counties are intensely concerned with the future of retail trade in their localities. Merchants are naturally concerned because retail volume is the source of their incomes. Consumers in rural counties are concerned with availability of retail consumer goods. Rural merchants may think in terms of sales retention. Availability and retention are two sides of the same coin for the purposes of this paper.

Keywords: Marketing (search for similar items in EconPapers)
Pages: 13
Date: 1975-08
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea75:284114

DOI: 10.22004/ag.econ.284114

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