The Value of Electronic Marketing Some Empirical Evidence

Dennis P. Helmreich, James Epperson and Chung-Liang Huang

No 278970, 1980 Annual Meeting, July 27-30, Urbana-Champaign, Illinois from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)

Abstract: Georgia feeder cattle teleauction prices are determined to have been significantly greater than sale barn prices in 1979. Enhanced pricing efficiency in cattle marketing is indicated by results of the analysis. Further suggested are improvements in physical efficiency.

Keywords: Livestock; Production/Industries (search for similar items in EconPapers)
Pages: 14
Date: 1980-07
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea80:278970

DOI: 10.22004/ag.econ.278970

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