PERSUASIVE AND INFORMATIVE ADVERTISING OF STANDARDIZED AND NON-STANDARD FOOD PRODUCTS: DIFFERENT IMPLICATIONS FOR ENTRY BARRIERS AND PROFITABILITY

James A. Zellner

No 279029, 1984 Annual Meeting, August 5-8, Ithaca, New York from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)

Keywords: Agricultural and Food Policy; Demand and Price Analysis; Food Security and Poverty (search for similar items in EconPapers)
Pages: 28
Date: 1984-08
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea84:279029

DOI: 10.22004/ag.econ.279029

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