Countertrade: An Alternative Marketing Strategy in Agricultural Export Transactions

James R. Jones

No 279060, 1984 Annual Meeting, August 5-8, Ithaca, New York from American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association)

Abstract: A descriptive alalysis of countertrade is presented as background for understanding the possible uses and pitfalls of this variety of trading arrangement as an alternative agricultural marketing strategy. Countertrade appears to have considerable merit to an increasing number of foreign buyers, but this paper cautions that there are inherent problems with such arrangements that should not be overlooked.

Keywords: Agricultural and Food Policy; Marketing (search for similar items in EconPapers)
Pages: 13
Date: 1984-08
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Persistent link: https://EconPapers.repec.org/RePEc:ags:aaea84:279060

DOI: 10.22004/ag.econ.279060

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