Annotated Bibliography of Generic Commodity Promotion Research
Jennifer L. Ferrero,
Leen Boon,
Harry Kaiser and
Olan D. Forker
No 122819, Research Bulletins from Cornell University, Department of Applied Economics and Management
Keywords: Marketing (search for similar items in EconPapers)
Pages: 38
Date: 1996-02
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Citations: View citations in EconPapers (19)
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Persistent link: https://EconPapers.repec.org/RePEc:ags:cudarb:122819
DOI: 10.22004/ag.econ.122819
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