A Comparative Analysis of the Role of Agrotourism, Rural Tourism and Ecotourism for the Development of Italian and Japanese Rural Areas

A. Ciani, Y. Ohe and S. Cocco

No 346377, 11th Congress, University of Calgary, Canada, July 14-19, 1997 from International Farm Management Association

Abstract: The authors, experienced a three years joint research titled A.TJJ.R (AgriTourism Italy and Japan Joint Research). The strategy of production diversification, the vertical and horizontal integration, the process and product innovation seem to be a possible option for the vitality of agricultural enterprises. These activities insert a virtuous circle in these farms and in the areas where they are carried out. The authors present, through a theoretical analysis and real cases, the influence of this strategy on a farm in Umbria region of Italy with some final considerations regarding Italian and Japanese agritourism activity and perspective.

Keywords: Resource/Energy; Economics; and; Policy (search for similar items in EconPapers)
Pages: 12
Date: 1997
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Persistent link: https://EconPapers.repec.org/RePEc:ags:ifma97:346377

DOI: 10.22004/ag.econ.346377

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