Analysis of Factors Influencing Agritourism Businesses in Expansion

Kimberly Jensen, Megan Bruch Leffew, Robert Menard and Burton English

No 161401, 2014 Annual Meeting, February 1-4, 2014, Dallas, Texas from Southern Agricultural Economics Association

Abstract: This study assesses how characteristics of agritourism operations may influence future expansion plans. Differences in barriers which agritourism operations face, as well as types of promotion methods used are examined for expansion-minded agritourism operators. This information will be useful to agritourism operators, as they look for contributors to future growth.

Keywords: Agribusiness; Marketing (search for similar items in EconPapers)
Pages: 20
Date: 2014-01
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Citations: View citations in EconPapers (4)

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Persistent link: https://EconPapers.repec.org/RePEc:ags:saea14:161401

DOI: 10.22004/ag.econ.161401

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