CREDENCE ATTRIBUTES, CONSUMER VALUATION, AND ENDOWMNET EFFECTS IN AUCTIONS: THE CASE OF SWEET POTATOES

Lawton Nalley, Darren Hudson and Gregory M. Parkhurst

No 35535, 2005 Annual Meeting, February 5-9, 2005, Little Rock, Arkansas from Southern Agricultural Economics Association

Abstract: There have been few studies that examine valuations of location of origin before and after consumers have consumed the product (or health advertising). Results of non-hypothetical experiments show that knowledge of origin does have an impact on valuation as well as the taste attribute (experience) and the health attribute (credence).

Keywords: Consumer/Household; Economics (search for similar items in EconPapers)
Pages: 21
Date: 2004
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Persistent link: https://EconPapers.repec.org/RePEc:ags:saeafl:35535

DOI: 10.22004/ag.econ.35535

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