CONSUMPTION OF REDUCED-FAT PEANUT BUTTER IN ADDITION TO THE CONSUMPTION OF REGULAR PEANUT BUTTER

Senhui He, Stanley M. Fletcher and Arbindra Rimal

No 34654, 2004 Annual Meeting, February 14-18, 2004, Tulsa, Oklahoma from Southern Agricultural Economics Association

Abstract: A set of factors has been identified to affect consumption of reduced-fat peanut butter in addition to regular peanut butter. We found that consumption of reduced-fat peanut butter, which is an imperfect substitute for regular peanut butter, may expand total demand for peanut butter. Interestingly, for those who usually buy the same brand of peanut butter, their consumption of reduced-fat peanut butter is more likely in addition to consumption of regular peanut butter, implying promotion of a specific brand of reduced-fat peanut butter tend to increase total demand for the same brand of peanut butter.

Keywords: Consumer/Household; Economics (search for similar items in EconPapers)
Pages: 17
Date: 2004
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://ageconsearch.umn.edu/record/34654/files/sp04he01.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ags:saeaft:34654

DOI: 10.22004/ag.econ.34654

Access Statistics for this paper

More papers in 2004 Annual Meeting, February 14-18, 2004, Tulsa, Oklahoma from Southern Agricultural Economics Association Contact information at EDIRC.
Bibliographic data for series maintained by AgEcon Search ().