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Marketing Georgia Broilers Through Commercial Processing Plants

John O. Gerald and Humbert S. Kahle

No 310048, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpts from the report: This report is based on the third phase of a study of broiler marketing problems in Georgia. The first two phases dealt with the market structure, marketing practices and policies of producers and feed dealers, and the integration of production and marketing functions. This phase of the study was begun to assemble economic information relating to functions involved in broiler processing and to factors affecting efficiency of broiler processing. The study was limited primarily to actual and potential plant capacity and related use of labor and machinery. It involved, however, a consideration of practices used by processors in assembling live birds, in organizing the labor force, and in handling the processed product. This information is used to assess the overall capacity of the Georgia processing industry, to reach preliminary conclusions regarding economic costs at various levels of plant output, to study labor inputs-outputs, and to develop a useful description of processing practices that affect plant efficiency.

Keywords: Labor and Human Capital; Livestock Production/Industries; Marketing (search for similar items in EconPapers)
Pages: 64
Date: 1955-03
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:310048

DOI: 10.22004/ag.econ.310048

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