The Use of Frozen Foods by Restaurants

Henry T. Badger

No 310427, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpts from the report: The production of frozen foods has more than tripled since World War II and promises to continue to increase for some time to come. What will this rapid growth of the frozen food industry mean to future marketing practices in the food industry as a whole? The Agricultural Marketing Service has undertaken studies designed to shed light on the changes which are taking place in each major food outlet. It has been necessary to survey intensively each segment of the food industry using frozen foods. This report presents the results of a survey of the use of frozen foods by the restaurant industry.

Keywords: Food Consumption/Nutrition/Food Safety; Marketing; Research and Development/Tech Change/Emerging Technologies (search for similar items in EconPapers)
Pages: 46
Date: 1956-11
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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:310427

DOI: 10.22004/ag.econ.310427

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