Protection of Paper-Packaged Fruits and Vegetables Displayed on Ice

W. E. Tolle

No 310988, Marketing Research Reports from United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program

Abstract: Excerpt from the report Summary: Paper packages of fresh produce placed directly on ice often become unsalable due to absorbed water, thereby adding to marketing costs for these products. This study was made to determine what the retailer could do to eliminate the cost and the inconvenience of repackaging such merchandise. The study included tests on 15 kinds of ice covers to learn whether any of them would prevent water damage to packages displayed and yet would allow adequate refrigeration of the produce.

Keywords: Marketing; Research Methods/Statistical Methods (search for similar items in EconPapers)
Pages: 14
Date: 1958-12
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Citations: View citations in EconPapers (1)

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Persistent link: https://EconPapers.repec.org/RePEc:ags:uamsmr:310988

DOI: 10.22004/ag.econ.310988

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