The Negative Effect of NCAA Football Bowl Bans on University Enrollment and Applications

Austin F. Eggers, Peter Groothuis, Parker Redding and Kurt W. Rotthoff

No 18-13, Working Papers from Department of Economics, Appalachian State University

Abstract: Universities provide consumption amenities to students in addition to their educational services. Collegiate sports programs have been characterized one of these consumption amenities. Previous research has shown that athletic success has a positive impact on both the quantity and quality of students attending a university. Alternatively, we analyze if athletic malfeasance, as measured by NCAA postseason bowl bans of football programs, negatively affects either the quantity or quality of student applications or enrollment. Our findings suggest that athletic malfeasance that results in a postseason football bowl ban lowers the quantity of applications, admittances, and enrollment. We do not, however, detect any reduction in student quality at the sanctioned university. Our results demonstrate that impropriety by an athletics program directly impacts a university’s non-athlete student enrollment by influencing the amenity mix provided by the university. Key Words: Higher Education, NCAA, Athletic Malfeasance

JEL-codes: I23 J24 Z22 (search for similar items in EconPapers)
Date: 2018
New Economics Papers: this item is included in nep-spo
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Journal Article: The negative effect of NCAA football bowl bans on university enrolment and applications (2019)
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