A Framework for Testing Innovative Transportation Solutions: A Case Study of CarLink--A Commuter Carhsaring Program
Institute of Transportation Studies, Working Paper Series from Institute of Transportation Studies, UC Davis
Transit accounts for just two percent of total travel in the U.S. One reason for low ridership is limited access; many individuals either live or work too far from a transit station. In developing transit connectivity solutions, researchers often employ a range of study instruments, such as stated-preference surveys, focus groups, and pilot programs. To better understand response to one innovative transit solution, the authors employed a number of research tools, including: a longitudinal survey, field test, and pilot program. The innovation examined was a commuter carsharing model, called CarLink, which linked short-term rental vehicles to transit and employment centers. Over several years, researchers explored user response to the CarLink concept, a field operational test (CarLink I), a pilot program (CarLink II), and a commercial operation (the pilot was turned over to Flexcar in summer 2002). This multi-staged approach provided an opportunity for researchers to learn and adapt as each phase progressed. In this paper, the authors outline the CarLink model, technology, and early lessons learned; describe CarLink II operational understanding; provide a synopsis of the pilot program transition; and offer recommendations for future model development.
Keywords: Carsharing; CarLink; User Response; Operations; Survey; Field Test; Pilot Program; Sustainability (search for similar items in EconPapers)
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