Registros de marcas na economia criativa: evolução temporal e setorial

Ulisses Santos, Leonardo Ribeiro, Sibelle Diniz () and Ana Machado
Additional contact information
Leonardo Ribeiro: INMETRO

No 591, Textos para Discussão Cedeplar-UFMG from Cedeplar, Universidade Federal de Minas Gerais

Abstract: Although the creative economy is prominent in the generation and diffusion of value in the international arena, and so is attracting the attention of actors in the public and private spheres, there still is a gap regarding the definition of variables that can be used as a measure of production and innovation in its segments. In this paper, the use of trademarks applications is proposed as a way to evaluate the production and introduction of new goods and services in segments related to this sector. It can be observed that USPTO trademarks in segments aligned with the creative economy showed a strong expansion, especially since the 1980s, which may be related to the technological and economic changes observed in the global market thereafter.

Keywords: Creative Economy; Innovation; Trademarks; USPTO (search for similar items in EconPapers)
JEL-codes: O30 Z10 (search for similar items in EconPapers)
Pages: 20 pages
Date: 2018-11
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.cedeplar.ufmg.br/pesquisas/td/TD%20591.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:cdp:texdis:td591

Ordering information: This working paper can be ordered from
Cedeplar-FACE-UFMG Av. Antonio Carlos, 6627 Belo Horizonte, MG 31270-901 Brazil

Access Statistics for this paper

More papers in Textos para Discussão Cedeplar-UFMG from Cedeplar, Universidade Federal de Minas Gerais Cedeplar-FACE-UFMG Av. Antonio Carlos, 6627 Belo Horizonte, MG 31270-901 Brazil. Contact information at EDIRC.
Bibliographic data for series maintained by Gustavo Britto ().