Música digital no Brasil: uma análise do consumo e reproduções no Spotify

Gabriel Vaz de Melo, Ana Machado and Lucas Carvalho
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Gabriel Vaz de Melo: Cedeplar-UFMG

No 592, Textos para Discussão Cedeplar-UFMG from Cedeplar, Universidade Federal de Minas Gerais

Abstract: Music is one of the cultural segments that most adapts and innovates, as observed in the recent rise of streaming services. The aim of this article is to show trends and tastes of individuals, taking into account musical genres. For such purpose, it uses data from the Spotify platform. The results show that genres such as “sertanejo universitário” and international pop have great national reach. However, other national genres have a relevant and distinct demand in some Brazilian cities. Therefore, a regionalization of the musical taste in Brazil is evidenced, which suggests a potential of musical niches when inserted in the context of the digital market.

Keywords: consumption; music; style; streaming; Spotify; Brazil (search for similar items in EconPapers)
JEL-codes: D11 Z1 (search for similar items in EconPapers)
Pages: 35 pages
Date: 2018-11
New Economics Papers: this item is included in nep-cul and nep-pay
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