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Sequential exporting: how firms break into foreign markets

Facundo Albornoz (), Hector Calvo-Pardo, Gregory Corcos and Emanuel Ornelas
Authors registered in the RePEc Author Service: Hector Fernando Calvo Pardo ()

CentrePiece - The Magazine for Economic Performance from Centre for Economic Performance, LSE

Abstract: Many countries are looking to their export sectors as a source of future growth, but how do domestic companies make a success of selling their output abroad? Research by Emanuel Ornelas and colleagues finds evidence of 'sequential exporting' - firms experimenting in nearby foreign markets before seeking to become big exporters.

Keywords: sequential exporting; international business (search for similar items in EconPapers)
Date: 2012-02
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