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Dissecting the retail sector in Colombia: traditional and online players

Martha Elena Delgado-Rojas () and Juan Benavides ()
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Martha Elena Delgado-Rojas: FEDESARROLLO, Postal: Calle 78 # 9-91
Juan Benavides: FEDESARROLLO, Postal: Calle 78 # 9-91

No 21031, Informes de Investigación from Fedesarrollo

Abstract: We analyze the retail sector in Colombia, the traditional and online market stakeholders. Chapter 1 includes an evolution analysis of online sales in Latin America and the Caribbean, and the importance of internet adoption to increasing consumer value. Chapter 2 focuses on retail industry in Colombia, in supply and demand side. Chapter 3 presents the study results.

Keywords: E-commerce; Online Retail; Comercio Electrónico Ventas en Línea (search for similar items in EconPapers)
JEL-codes: L81 (search for similar items in EconPapers)
Pages: 32 pages
Date: 2023-06-16
New Economics Papers: this item is included in nep-com and nep-pay
Note: Cristina Fernández (Colaborador); Alejandro Becerra (Colobarador). Financiador: AMAZON
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Persistent link: https://EconPapers.repec.org/RePEc:col:000124:021031

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