Selling at farmer’s markets: the case of Turin

Secondo Rolfo, Sara Pavone () and Gian Franco Corio ()
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Sara Pavone: Ceris - Institute for Economic Research on Firms and Growth,Turin, Italy
Gian Franco Corio: Ceris - Institute for Economic Research on Firms and Growth,Turin, Italy

CERIS Working Paper from CNR-IRCrES Research Institute on Sustainable Economic Growth - Torino (TO) ITALY - former Institute for Economic Research on Firms and Growth - Moncalieri (TO) ITALY

Abstract: Selling directly to consumers is based on a quality convention (Eymard-Duvernay, 1989) related to social relationships, shared values and beliefs (Bénézech et al., 2008). This channel sales, concerning the relationships proximity, reports an increasing relevance on the multifunctional agriculture and on the sustainable production (Rossi et al., 2008). This study seeks to explore famers’ markets that take place in Turin (capital of the Piedmont region) and changes over time. If in Turin is placed the biggest European open market (Mercato di Porta Palazzo), where farmers have a reserved place historically, new initiatives have been launched in recent years, creating a wider supply.

Keywords: farmers’ markets; selling directly; open air market; multifunctional agriculture; sustainable development (search for similar items in EconPapers)
JEL-codes: Q13 (search for similar items in EconPapers)
Pages: 16 pages
Date: 2013-12
New Economics Papers: this item is included in nep-agr
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Persistent link: https://EconPapers.repec.org/RePEc:csc:cerisp:201319

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