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From Psycho-Economics to Neuro-Economics

Bernard Walliser

No 2012032, Discussion Papers (REL - Recherches Economiques de Louvain) from Université catholique de Louvain, Institut de Recherches Economiques et Sociales (IRES)

Abstract: In economics, three nested organizational levels, namely behavioural, mental and neural, can be distinguished. They introduce specific theoretical or observable concepts and suggest their own models for choice making. If psycho-economics relates implemented actions to declared mental states, neuro-economics relates mental states to brain areas. Bridge principles can be defined which link concepts with similar interpretations at two successive levels. Thanks to these principles, relations or even models independently suggested at two successive levels may well be associated. Some prescriptive applications of these principles were more recently proposed, but they remain grounded on a too fragile basis.

Keywords: Brain areas; Bridge principle; Decision process; Mental states; Neuro-economics; Organizational levels; Psycho-economics (search for similar items in EconPapers)
JEL-codes: A12 B41 D87 (search for similar items in EconPapers)
Pages: 16
Date: 2012-09-01
Note: Special Issue : Trust and Decision through Neuro-Economics
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Citations: View citations in EconPapers (2)

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Journal Article: From Psycho-Economics to Neuro-Economics (2012) Downloads
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Working Paper: From Psycho-Economics to Neuro-Economics (2012)
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