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Determinants of Choosing an Airline by a Traveller -An Analysis from New Zealand Perspective

Ershad Ali ()

Working Papers from eSocialSciences

Abstract: The important determinants that have influence on travellers to choosing a particular airline are analysed. Data from primary and secondary sources have been used for this paper. A field survey was conducted for primary data in which a sample of 45 respondents was interviewed.

Keywords: industry; airline; newzealand; respondents; sustainability; products; services; network; business; interview; exchange rate; dollar; marketing; primary data; customers (search for similar items in EconPapers)
Date: 2007-12
Note: Working Papers
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