Retail Contracting: Theory and Practice

Francine Lafontaine () and Margaret Slade ()

G.R.E.Q.A.M. from Universite Aix-Marseille III

Abstract: We summarize a number of regularities that arise in the empirical literature on contractual relationships between manufacturers and their exclusive resellers. We do this by using studies of traditional and business-format-franchise relationships, as well as studies of sales- force-integration decisions.

Keywords: COSTS; SALES; CONTRACTS; MORAL HAZARD (search for similar items in EconPapers)
JEL-codes: D30 D40 L20 L80 (search for similar items in EconPapers)
Pages: 22 pages
Date: 1996
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Citations: View citations in EconPapers (3)

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Journal Article: Retail Contracting: Theory and Practice (1997)
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Persistent link: https://EconPapers.repec.org/RePEc:fth:aixmeq:96b09

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