An Exploratory Inquiry on the Antecedents of Prestige Judgments

S. Czellar

Working Papers from Ecole des Hautes Etudes Commerciales, Universite de Geneve-

Abstract: How do consumers evaluate the prestige of a person of an object? This paper proposes an empirical exploration of this question from a symbolic interactionist point of view.

Keywords: CONSUMPTION; BEHAVIOUR (search for similar items in EconPapers)
JEL-codes: D10 D12 (search for similar items in EconPapers)
Pages: 13 pages
Date: 2001
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Persistent link: https://EconPapers.repec.org/RePEc:fth:ehecge:2001.10

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