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Visual attention to advertising: the impact of motivation and repetition

Rik G.M. Pieters, Edward Rosbergen and Michel Hartog
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Michel Hartog: Groningen University

No 95B27, Research Report from University of Groningen, Research Institute SOM (Systems, Organisations and Management)

Abstract: The paper considers a (static) portfolio system that satisfies adding-up contraints and the gross substitution theorem. The paper shows the relationship of the two conditions to the weak dominant diagonal property of the matrix of interest rate elasticities. This enables to investigate the impact of simultaneous changes in interest rates on the asset demands.

Date: 1995
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