Entrepreneurial Profile and Environmental Commitment of SMEs: A Comparative Analysis in Franceand in Tunisia

Jouhaina Gherib and Sandrine Berger-Douce ()
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Jouhaina Gherib: ISCAE - Institut Supérieur de Comptabilité et d'Administration des Entreprises
Sandrine Berger-Douce: EPICE-ENSMSE - Département Etudes sur la performance, l'Innovation et le Changement en Entreprise - Mines Saint-Étienne MSE - École des Mines de Saint-Étienne - IMT - Institut Mines-Télécom [Paris] - Institut Henri Fayol, Mines Saint-Étienne MSE - École des Mines de Saint-Étienne - IMT - Institut Mines-Télécom [Paris], FAYOL-ENSMSE - Institut Henri Fayol - Mines Saint-Étienne MSE - École des Mines de Saint-Étienne - IMT - Institut Mines-Télécom [Paris]

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Abstract: A pillar of sustainable development (SD), environmental commitment is the subject of many academic studies often devoted to large enterprises located in developed countries. This article analyzes the environmental commitment of SMEs in terms of public policies in favor of SD in two national contexts, namely France and Tunisia, based on a frame of reference of entrepreneurs' profile. The deductive qualitative methodological approach is essentially based on analysis of interviews conducted in twelve SMEs in each country. The results show that the environmental commitment of SMEs and their motivations are influenced by the managers' entrepreneurial characteristics as well as their education level, degree of innovation and integration in social networks. The comparative analysis shows convergence and divergence between the French and Tunisian contexts, particularly because of public policy, a mirror image of national cultures.

Keywords: environmental commitment; entrepreneurs; SME; public policy; profile (search for similar items in EconPapers)
Date: 2012-07-01
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Published in International Business Research, 2012, Vol. 5 (No. 7), 16 p. ⟨10.5539/ibr.v5n7p1⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:emse-00712826

DOI: 10.5539/ibr.v5n7p1

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