Influence of ambidexterity on SME export performance: analysis of the mediating effect of strategic flexibility in Turkey

Franck Brulhart (), Marion Vieu (), Nesibe Nur Unal and Thibaut Metailler ()
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Franck Brulhart: LEST - Laboratoire d'Economie et de Sociologie du Travail - AMU - Aix Marseille Université - CNRS - Centre National de la Recherche Scientifique, AMU - Aix Marseille Université
Marion Vieu: LEST - Laboratoire d'Economie et de Sociologie du Travail - AMU - Aix Marseille Université - CNRS - Centre National de la Recherche Scientifique, AMU - Aix Marseille Université
Nesibe Nur Unal: LEST - Laboratoire d'Economie et de Sociologie du Travail - AMU - Aix Marseille Université - CNRS - Centre National de la Recherche Scientifique
Thibaut Metailler: Mines Saint-Étienne MSE - École des Mines de Saint-Étienne - IMT - Institut Mines-Télécom [Paris], COACTIS - COnception de l'ACTIon en Situation - UL2 - Université Lumière - Lyon 2 - UJM - Université Jean Monnet - Saint-Étienne, FAYOL-ENSMSE - Institut Henri Fayol - Mines Saint-Étienne MSE - École des Mines de Saint-Étienne - IMT - Institut Mines-Télécom [Paris], FAYOL-ENSMSE - Département Management responsable et innovation - ENSM ST-ETIENNE - Ecole Nationale Supérieure des Mines de St Etienne - Institut Henri Fayol

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Abstract: In this paper we address the theme of the influence of ambidexterity and strategic flexibility on the export performance of SMEs in the context of emerging markets. Surveying a sample of 305 exporting Turkish SMEs, we test specific hypotheses concerning the respective roles of ambidexterity and strategic flexibility in directly affecting the export performance of the SME. We also test the mediating role of strategic flexibility in the relationship between ambidexterity and export performance. Our results show that ambidexterity has no direct influence on export performance. They further show that coordination flexibility and decision-making flexibility mediate the relationship between ambidexterity and export performance.

Date: 2025
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Published in Management international = International management = Gestión internacional, 2025, pp.1-29. ⟨10.59876/a-2cx3-dmcy⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:emse-04950784

DOI: 10.59876/a-2cx3-dmcy

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