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Effects of Perceived Retail Environment on Consumption Emotions, Satisfaction and Behavioral Intentions: A Comparison between Shopping Centers and Traditional Retailing

L. Andreu, Enrique Bigne (), R. Chumpitaz, A. Mattila and V. Swaen
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R. Chumpitaz: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique
V. Swaen: LEM - Lille - Economie et Management - Université de Lille, Sciences et Technologies - CNRS - Centre National de la Recherche Scientifique

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Date: 2005-07-06
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Published in The Academy of Marketing Science, 2005 World Marketing Congress, Marketing in a Inter-connected World: Opportunities and Challenges, Jul 2005, Muenster, Germany

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