Collaborative product development: how to make the "Buy Design" decision ?

Marie-Anne Le Dain (), Richard Calvi and Sandra Cheriti ()
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Marie-Anne Le Dain: G-SCOP_CC - Conception collaborative - G-SCOP - Laboratoire des sciences pour la conception, l'optimisation et la production - UJF - Université Joseph Fourier - Grenoble 1 - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - INPG - Institut National Polytechnique de Grenoble - CNRS - Centre National de la Recherche Scientifique
Richard Calvi: CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique
Sandra Cheriti: G-SCOP_CC - Conception collaborative - G-SCOP - Laboratoire des sciences pour la conception, l'optimisation et la production - UJF - Université Joseph Fourier - Grenoble 1 - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - INPG - Institut National Polytechnique de Grenoble - CNRS - Centre National de la Recherche Scientifique

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Abstract: This article focuses on the design or buy design decision process and aims at proposing a structured approach enabling to support the decision-making within a new product development (NPD) project team by using a case study approach. The tool associated to this approach mobilizes the Supplier Involvement Matrix in order to identify the different situations of supplier involvement and is based on two dimensions: (1) the supplier's autonomy level in product development and (2) the development risk linked to the outsourced item. In this matrix, five types of customer/supplier involvement in collaborative NPD projects are distinguished. The usefulness of our tool is illustrated on a detailed case study: the collaborative development of a short-circuit connector between a Schneider Electric NPD team and a supplier. Several managerial implications and lessons learnt have been identified following this case study. First, this tool provides an operational measure of the development risk associated to a buy design decision and a clear and formal identification of the project needs. Secondly, its use may facilitate the coordination between product design engineers and purchasing agents.

Keywords: New Product Development (NPD); Early Supplier Involvement (ESI); Design or Buy Design decision-making (search for similar items in EconPapers)
Date: 2009-08-24
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Published in International Conference on engineering design, ICED'09, Aug 2009, Standford, United States

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00381435

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