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L'impact des antécédents et du vécu au point de vente à la fréquentation répétée des grandes surfaces à dominante alimentaire

Blandine Anteblian () and Francois Gerard
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Blandine Anteblian: LEG - Laboratoire d'Economie et de Gestion - UB - Université de Bourgogne - CNRS - Centre National de la Recherche Scientifique

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Date: 2006-11-09
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Published in 11èmes Journées de Recherche en Marketing de Bourgogne, Nov 2006, France. pp.CD Rom

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