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The Interpersonal Hot Hand and Gambler's Fallacies: How Similarity with the Previous Winners Affects the Attractiveness of a promotional lottery

Gilles Laurent () and Sandra Laporte
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Gilles Laurent: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique

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Keywords: Interpersonal Hot Hand; Gambler; Fallacies; Attractiveness; lottery (search for similar items in EconPapers)
Date: 2011-02-24
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Published in Society for Consumer Psychology 2011 Conference, Feb 2011, Atlanta, United States

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