Distribution: identifier les canaux ad hoc et développer le circuit de distribution
Marc Filser
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Keywords: Canal de distribution; commerce de détail (search for similar items in EconPapers)
Date: 2011
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Published in MBA Marketing, Eyrolles, pp.257-278, 2011
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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00656812
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