The role of new product development process in market creation. The case of a high-tech start-up

Sihem Ben Mahmoud-Jouini, Philippe Silberzahn () and Christophe Midler
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Sihem Ben Mahmoud-Jouini: CRG - Centre de recherche en gestion - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique, GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique
Philippe Silberzahn: CRG - Centre de recherche en gestion - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique
Christophe Midler: CRG - Centre de recherche en gestion - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique

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Keywords: role; new product; development; process; market; creation; high-tech; start-up (search for similar items in EconPapers)
Date: 2009-06-07
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Published in Proceedings of the 16th International Product Development Management Conference (IPDMC), Jun 2009, Twente, Netherlands

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00658645

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